SEO is short for Search Engine Optimization and yes it is still very relevant in 2020. The basic concept is to use Google and other internet platforms as your reference to connecting with new customers organically. When speaking of organically we are talking about not paying Google or others for ads, but indexing your digital assets on the first page of Google for specific key phrases. Having your business listing on the first page of Google along with your GMB (Google my business) on the map pack will change the way you do business. How would you operate with a new steady flow of monthly leads with buyers intent?
SEO is a long term investment that will keep generate new leads without paying for ads. It is not an overnight process and takes diligence to show Google and internet customers that you are the voice of reason and knowledge when it comes to what you have to offer. Think of it as a popularity contest on the internet. The results are long lasting recognition, referrals, and constant stream of new leads finding your website on the first page of listings.
What could you do with a constant flow of ready to purchase new customers calling you every month?
Marketing is largely a numbers game, and we specialize in local SEO marketing. Knowing how many potential customers you can reach and connect with to generate the highest return on your investment is a key factor. There is a reason small and large companies alike are heavily investing in digital marketing. The potential customer and client numbers available to reach with 60k internet searches per second can not be beat. The dollar amount invested into digital marketing is only growing and going to outpace every other marketing platform such as billboards, TV commercials, radio ads, newspapers, magazines, etc. With the amount of individuals searching the web and the freedom and less restriction of a website to convey your message you can understand why this is the way marketing has been heading and will continue. We are on the band wagon not because it is easy, but because it provides proven results and the best return on investment you can spend on advertising.
There are over 200 factors that go into ranking on Google and search engines. We don't want to burden you with all of them here. So we shortened the list of the main factors we start with to build the foundation for a successful digital marketing campaign centered around SEO tactics. It is a constantly revolving door to monitor, adjust, monitor, improve, monitor and perfect all the working parts to mutually benefit and thrive off each other. Striving to create the digital real-estate that provides you with the results you are looking for.